Automate tours and follow-up for property leads
A developer built an n8n system that handles property questions, visit scheduling, and CRM updates.
- What they did
- They created the assistant in n8n and connected it to OpenAI, Airtable, WhatsApp, Gmail, and Google Calendar. Incoming leads are saved in Airtable, where the workflow keeps track of welcome messages, visit progress, and when the next follow-up should happen. The assistant can respond to property questions, suggest listings, fetch images from Airtable, compare proposed visits against the calendar, send booking emails in HTML, and push changes back into the CRM. A second workflow runs each day to message only the declined leads that are due for WhatsApp follow-up.
- How it went
- They say it now takes over a substantial part of the real-estate sales process and prevents duplicate greetings and repeated follow-ups. The hardest part was getting WhatsApp status webhooks under control and making Gmail, Calendar, Airtable, and the property-search tool return structured data the parser could read reliably.
- Tips
- Expect the reliability work to take real time, especially around webhook noise and strict output formats. Keep the follow-up logic narrow so the agent only reaches the intended leads.
Try it yourself with n8n
Create an n8n automation for my [property team] that starts when a lead comes in from [source], stores the lead in [Airtable/CRM], and drafts a reply that can answer listing questions and suggest relevant homes. Before anything is sent or booked, show me the message draft and proposed appointment time for approval. If I approve, check [Google Calendar] for conflicts, reserve the site visit, send a confirmation email, and update the lead record. Add a daily step that messages only leads marked [declined] whose follow-up date is [today]. Use [Gmail], [WhatsApp], and [property search source] as needed, and pause for approval before any send, booking, deletion, or submission.
Fill in the [brackets]. Agents can make mistakes, so review anything before it is sent, paid or deleted.
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