Turn sheet rows into social posts

A Make workflow reads one spreadsheet row, writes a caption, makes an image, and sends the post through Buffer after approval.

Done with Makeยท Intermediate

What they did
The person set up a Make scenario around a single Google Sheets row containing the post idea, audience, and tone. OpenAI drafted the caption, an image model produced artwork, and Cloudinary stored the file before the details were written back to the sheet. Make then posted a Slack approval message, and after the person reviewed the caption and image there, Buffer published the post.
How it went
They said the process can move from row to live post in under two minutes and covers the caption, image, and publishing steps end to end. It was reliable once they added filters and error handling, but it still depends on a human approval before anything goes out.
Tips
Keep a review step before publishing so the final post matches the brand and the image. If you build this in Make, add filters and error handling early so the scenario stays stable.

Try it yourself with Make

Create a workflow for my Google Sheet at [sheet link] that watches each row with a post idea, target audience, and tone. Use OpenAI to draft a caption in [brand voice], generate an image for the post, and save both the text and image link back to the sheet. Then send me a Slack message with the draft caption and image for review; pause here and wait for my approval before you queue or publish anything in Buffer to [platforms]. After approval, mark the row as complete and show me the scheduled time.

Fill in the [brackets]. Agents can make mistakes, so review anything before it is sent, paid or deleted.

Read the original on reddit.com โ†—

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