Automate renter replies and tour booking
An embedded leasing agent handled questions, tour scheduling, and follow-ups for multifamily listings.
- What they did
- Zillow Rentals placed an EliseAI-based assistant, AI Assist, inside its listing pages for multifamily partners. It could respond as soon as a renter reached out, arrange a showing, and check back after the visit, all without office hours. That reduced routine work for onsite leasing staff and left them more time for residents.
- How it went
- From October 2025 through April 2026, renters who interacted with AI Assist showed stronger conversion: 43% higher application rates, 19% higher tour-booking rates, and 24% higher lease-signing rates. The comparison was against similar leads in buildings without the tool, and properties with instant touring enabled were left out.
- Tips
- Use only approved listing details, availability, and calendar access so the agent stays on-script. Add a human approval checkpoint during testing before anything is booked or sent.
Try it yourself with Zapier Agents
Set up an agent for my rental business at [property/company]. When someone asks about a unit through [chat/form/email], answer from [approved pricing, pet policy, amenities, and leasing FAQ], offer open tour slots from [calendar], and hand off anything uncertain to me. Before the agent sends a reply, reserves a tour, submits an application, or takes any other irreversible step, pause and display the exact draft for my approval. Run this on [number] test renter inquiries and stop once the full flow works correctly.
Fill in the [brackets]. Agents can make mistakes, so review anything before it is sent, paid or deleted.
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