Audit Facebook ads and propose one change each day
A custom agent checked a client’s Facebook ads every morning, verified leads against CRM records, and suggested one action for approval.
- What they did
- The user set up a custom agent with read access to a client’s Facebook ads account and CRM. At 7 a.m. each day, it gathered every campaign and ad, compared them with the approved roster, tied platform leads back to actual CRM records, calculated CPL from confirmed leads only, and reviewed the sales pipeline. It then sent a short summary and one recommended move, while the user signed off on each step before anything was applied.
- How it went
- The agent outperformed the user’s manual process, cutting CPL by 23-41% versus the baseline. It found low-quality leads linked to an old retargeting geo setting that had been hidden, and it also surfaced a $157K estimate that stalled after the weekend.
- Tips
- Keep the agent in read-only mode if you want a human to approve every adjustment. It helps to require verification against CRM records before any lead or cost metric is used in reporting.
Try it yourself with Operator
Act as my daily Facebook ads reviewer for [client or business name]. Using read-only access to Facebook Ads and [CRM name], inspect all campaigns, ads, leads, and the current sales pipeline for [time period]. Match ad leads to actual CRM records, use only verified leads when calculating CPL, compare active work against the approved campaign/ad list, and tell me what looks healthy, what looks off, and what might need attention. Recommend one concrete change to targeting, budget, or creative, then stop and wait for my approval before you make any edit, submit anything, or trigger any spend. End with a brief performance recap and the single best next action.
Fill in the [brackets]. Agents can make mistakes, so review anything before it is sent, paid or deleted.
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